The Scallywags website incorporates a fun, colourful monster themed homepage – to create an immediate understanding of a child focused business and to spark brand awareness as soon as the user lands on the page.
We designed the navigation bar to be simple and remove the fuss of too many options. Having the two locations in the header also gives the users a clear decision on where to go next.
The website is connected to Active Campaign to keep in constant contact with the new and returning customers on Jons database. From here, Jon can see who has enquired about parties, how many VIP membership passes have been purchased and the percentage of users opening his marketing emails that can be moved along the sales funnel.