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Waxing Company Branding and Lead Generation Site

NKD Waxing

A set of electronic devices displays a waxing service website for beauty and salon training courses across desktop, laptop, tablet, and smartphone. The site showcases images of beauty treatments and course details against a neutral gradient background.

Project Summary

NKD Waxing Salon is a well-established company with locations in Nottingham and Leicester. The company came to us with an existing website that was cluttered and ineffective, having previously worked with another design firm that didn’t meet their expectations.

Utilising Elementor, we built the new site based on the initial designs. A key focus was to simplify the appointment-booking process. We created multiple pages tailored to the various services offered, such as a dedicated page for Female Body Waxing, complete with a price table.

We took the initiative to restructure the website, aiming to streamline navigation. This made it easier for users to locate services, get in touch with the company, and ultimately make a booking.

Incorporating NKD Waxing’s accumulated Google reviews was another pivotal element of the redesign. Since the website has gone live, the company has seen a 20% increase in bookings and a notable improvement in SEO.

How we helped

Results

  • Streamlined appointment-booking process, leading to a 20% increase in bookings
  • Simplified website navigation, enhancing user experience and ease of finding services
  • Developed specialised service pages with clear price tables
  • Incorporated customer reviews from Google, boosting credibility and trust
  • Achieved significant improvement in SEO rankings post-launch
A laptop displays a website for lash and brow treatments training courses. It features course lists, waxing service options, location, and price details. The backdrop is a blurred, light-filled room with cozy decor.
A brick storefront with blue trim displays signs for nkd ( ) waxing and beauty specialists. Two posters feature models inside, while the window advertises brow, lash, and threading services. Visit their waxing service website for more details. An arched door is on the right.
A person holding a smartphone shows a page from a waxing service website detailing an event for Lash & Brow Tinting and Threading in Nottingham. The dates, May 9 and May 2, 2023, are displayed alongside the price of £12.50 against a blue background.

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