Lead Generation and Membership Site
Carbonology is a consultancy that focuses on aiding large businesses, such as manufacturers, to become carbon neutral and comply with carbon ISO standards.
Carbonology needed a dual-purpose digital platform: one for consulting services with a lead generation focus and another for a membership portal featuring an online programme for achieving carbon neutrality.
We created a brand-new website with a clean, modern design. The website serves two main functions. The first is a consulting section where potential clients can explore Carbonology’s services and book consultation calls. The second is a membership portal that provides courses, resources, and live calls, all centred around Carbonology’s seven-step process for achieving carbon neutrality.
Our team was responsible for both the design of the sales page and the construction of a robust backend for the membership portal. This enables businesses to embark on a self-paced journey towards carbon neutrality based on Carbonology’s established seven-step process.
The website emphasises lead generation, featuring options for booking calls and downloading a free carbon-neutral ebook. It also includes a membership training portal containing more in-depth resources.
How we helped
- Boosted lead generation through focused website features
- Encouraging client retention with a dedicated membership portal
- Enhanced brand image with clean, modern design
- Streamlined client onboarding via direct consultation bookings
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