Your website is your online home, and if it’s not producing any leads, it’s time for a change. Designing a website that’s built for lead generation should be your top priority as an online business.
If you want to escalate sales and enquiries online, you’ve got to have a website that not only looks good but is credible and builds trust. In this podcast episode, I share proven strategies that will help transform your website from an online brochure to a powerful lead generation tool.
On the podcast we discussed:
- How to use your website as a lead generation tool
- Top tips for persuading visitors to follow through with your call-to-action (i.e., sign-up for your weekly newsletter, request a consultation or a quote, etc.)
- Why email marketing is a powerful marketing tool
- Fine-tuning your website to help build an audience
- The importance of providing real value to your customers
- Advice for strategically placing your CTA on your website in a way that will help drive sales
- Everything you need to know about creating an influential content upgrade to grow your email list
- How to do pop-up’s the right way
- How to build engagement with your audience
- Creating a personalised “thank you” page that increases brand loyalty
- Why you should consider building landing pages that are hidden on the back end of your website
- Using live chat to engage with your ideal customers and boost online conversions
- How to get the fundamentals of your website right
- The importance of having a responsive and mobile-friendly website
- Developing lead generation content
- The benefits of leveraging remarketing to help increase online sales
Important Links & Mentions
Thanks for listening!
Did you know that a single bad experience on a website makes users 88% less likely to visit the website again? Your website could be killing your business reputation and losing you thousands in potential lost leads and sales!
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